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Membership Engagement Accelerates Points-Earning Opportunities

re:member group helps Coughlan Companies capture more share with the Capstone Rewards “Pay Yourself Forward” promotion

MINNEAPOLIS (December 7, 2010) - Pay Yourself Forward, the promotion that gives librarians up to 30% more books, ends December 15th. The promotion has already given away over $250,000 in Bonus Points toward additional library books for school libraries in just three months.

Members simply need to place a qualifying order of at least $500, and they will earn Bonus Points based on the amount of their order.  Members can earn up to $5,000 in Bonus Points good toward Capstone Products. 

One Capstone Rewards Member said, “I love it! Especially in this era of tight budgets, it's great to be able to add additional titles that the kids love to the library throughout the year, keeping the kids' interest high, seeing that glow in their eyes when you get to say, 'You're the first person to check that book out.'”

“We’re excited to be a part of the Capstone Rewards Program, and the Pay Yourself Forward promotion,” said Paul Long, president, re:member group. “Coughlan Companies is a forward-thinking client that is dedicated to serving its librarians.  We’re proud to serve them.”

Forward thinking is an understatement.  The Pay Yourself Forward promotion looks to be capturing market share. “I am able to get more books for my school library,” said another librarian. “Because of this promotion, I ordered direct from Capstone for the first time."

More information on the Pay Yourself Program can be found at  www.CapstoneRewards.com/Fall.

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Capstone is a publisher of children’s books and digital products and services, offering everything from nonfiction, fiction, and picture books to interactive books, audio books, and literacy programs. Divisions include Capstone Press, Compass Point Books, Picture Window Books, Stone Arch Books, Red Brick Learning, Capstone Digital, and Heinemann-Raintree. Visit Capstone at www.CapstonePub.com. Connect with Capstone at Connect.CapstonePub.com.

re:member group powers the platform for some of the best loyalty programs for small- to mid-sized organizations.  re:member group’s BEDROCK®, ASPRE®, APEX® and ROVER® Solutions have assisted companies differentiate their brand and increase revenue since 2003.  re:member group is a privately owned company.