The full wheel deal
Client: Ken Shaw Lexus Toyota
Initiative: Ken Shaw VIP Rewards
Objective: Take our state-of-the-art platforms international.
Solution: Ken Shaw was referred to us by one of our competitors who already had an exclusivity clause in place. Ken Shaw was looking for a “me too” loyalty product, but got so much more. Through our Program Design Methodology phase, Ken Shaw realized that the framework of their new loyalty initiative would be much more powerful than their competition. The Ken Shaw VIP platform utilizes the full arsenal of re:member group solutions: Design, Aspire, Apex, Bedrock, and Shadow.


